The Territorial Web
By: Sam Vaknin
The Net was supposed to dissolve anachronistic national
borders and cultural boundaries. It was expected to vitiate
distance - both physical and mental. It was hailed as the
invention that will unify Mankind and harmonize (though not
homogenize) civilizations, east and west.
Yet, this was not to be. As dot.coms bombed, their more
veteran and more experienced brick and mortar rivals took over
the Net, transforming it in the process into a giant content
delivery, marketing, supply chain management, and customer
relationship management platform. This evolution all but
demolished the non-local nature of the early Internet. It has
also brought it into the remit of existing national laws.
Moreover, governments throughout the world have become more
assertive in exercising territorial jurisdiction over the
hitherto ostensibly extraterritorial Net. A French court has
prohibited Yahoo! from making certain content on its Web sites
available to French citizens. An American court advised Yahoo!
to ignore this decision. A Russian programmer was arrested by
the FBI for offering a decryption software for sale in Russia
(where it is perfectly legal). Governments from China to Saudi
Arabia filter Web content regularly. Following the September
11 attacks, restrictive anti-terrorist legislation the world
over targeted cyberspace.
But the real territorialization of the Internet - the
redrawing of its internal contours and the withdrawal of its
libertarian foundations - is more pernicious, all-pervasive,
quotidian, and surreptitiously gradual. This is not the
outcome of legal revolutions and court-driven evolution. It is
piecemeal, quiet, unnoticed, often inadvertent and unintended.
It is an "afterthought" rather than a premeditated "plot". It
happens e-tailer by e-tailer, one Web site after the other,
like the spread of a virus.
Consider these two - by no means exhaustive - examples.
Amazon and Geocities (now, Yahoo!Geocities) are two Internet
establishments, two gigantic communities of users that,
between them, represent a sizable chunk of all the activity on
the Internet.
It has long been impossible for a non-US publisher to sell its
wares (books, for instance) through Amazon or to Amazon
directly. Amazon works exclusively with US publishers and
distributors. To collaborate with Amazon - one of the members
of a duopoly as far as B2C e-commerce goes - a non-US
publisher (no matter how substantial) has to work with a US
distributor and thus forgo a large portion of its revenues
(payable to the distributor as commissions). Moreover, said
publisher cannot even open a ZShop (Amazon's version of mom
and pop store). One has to be a US resident to do so. Amazon
is closed to the outside world, despite its (false) global
image. It sells all over the world - but it only buys
American.
This discriminatory behaviour is partly profit-motivated. It
is logistically easier and cheaper to deal only with US
businesses. But Barnes and Noble works directly with foreign
publishers and they preceded Amazon in the book business by
decades.
Yahoo!Geocities has lately instituted a new policy. It limits
the size of downloads from the free home pages of members of
its community. If the downloaded content from a given home
page exceeds 3 Gb (extrapolated based on hourly usage) - the
"offending" member's page is shut down for an hour. The member
is then prompted to pay a monthly subscription fee for a
Premium Service in order avoid a recurrence of this
unfortunate event. This "marketing drive" is intended to
compensate Yahoo!Geocities for a precipitous drop in online
advertising revenues.
The "Premium" package includes "Premium Mail". But only US
citizens or residents can subscribe to it. And, you guessed it
right, without the Premium Mail component, one cannot complete
the subscription process. Though not stated explicitly
anywhere, the Premium services are closed to the outside world
and are the exclusive reserve of Americans. One can get around
this virtual ethnic cleansing by providing false data while
registering, but this is besides the point.
The Internet is a reflection of the outside world. As
economies contract, unemployment soars, personal safety
vanishes, the social fabric disintegrates, and consumption
slumps - countries tend to isolate themselves politically,
react aggressively, and protect their national economies.
Protectionism, unilateralism, and isolationism are scourges
the Internet was supposed to be immune to. Little did we know.
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